OC FAMILY: How Does She Do It?

blowhornA few months back, Debbie Lavdas (http://debbielavdas.com/) asked me to submit my story for OC Family magazine’s “How Does She Do It?” monthly piece.

Extremely grateful for the inclusion, here’s a link to the e-verison the article:  (http://digital.ocfamily.com/ – page 46)

MBorja - OC Family

Email is Dead

Mia Borja, Virtual AssistantActually, it couldn’t be farther from the truth: email is alive and well. Nowadays, it’s a primary form of communication.

While there are many ways of communicating with people (text, FaceTime, Facebook), email remains a cornerstone in our fast-paced world.

It creates a record of conversations.

It simplifies our day to day.

It bridges the virtual divide created by the Internet.

And yet, many people don’t know how to use it very well.

Continue reading

A Simple Social Media Strategy for Business

Mia Borja, California Virtual AssistantThere are many different theories and approaches for using social media for business: email is dead, automation is a must, and there is power in numbers, to name a few.

When, in truth, there is one simple strategy that can be applied to social media for business.

Continue reading

NEW SERVICE: Résumés that Get You Noticed

new_stickerAs a small business owner in an ever-changing economy, I’m always submitting my résumé to companies that are looking for in-house Marketing pros.

I’ve learned some valuable tips on how to stand out in the sea of qualified candidates. The result: I get callbacks for interviews.

If you’re looking to update your résumé and you need some guidance, let me help you.

Continue reading

GREAT TIP: Branded Links

tip_dayNowadays, most people have several social media profiles. Here’s a great little tip for sharing those social media profiles using branded links.

In an effort to keep my contact information clean and simple, I use branded links in my email signature and on my About page. It’s a slick way to present your information and catch someone’s eye.

Continue reading